Comments for SEM Hong Kong http://sem-hong-kong.semtek.net Search Engine Optimisation (SEO) and Pay Per Click (PPC) Management in Hong Kong Tue, 06 Jan 2009 20:49:29 +0000 http://wordpress.org/?v=2.2.1 Comment on How Broad is Extended Broad Match? by AdWords Unexpected Match Types | SEM Hong Kong http://sem-hong-kong.semtek.net/2007/09/27/how-broad-is-extended-broad-match/#comment-83 AdWords Unexpected Match Types | SEM Hong Kong Thu, 27 Sep 2007 05:32:36 +0000 http://sem-hong-kong.semtek.net/2007/09/27/how-broad-is-extended-broad-match/#comment-83 [...] out how to determine synonyms for your keywords in this updated article “How Broad is Extended Broad Match?“ [?] Share This Popularity: 100% [...] […] out how to determine synonyms for your keywords in this updated article “How Broad is Extended Broad Match?“ [?] Share This Popularity: 100% […]

]]> Comment on AdWords Unexpected Match Types by How Broad is Extended Broad Match? | SEM Hong Kong http://sem-hong-kong.semtek.net/2007/07/03/adwords-unexpected-match-types/#comment-82 How Broad is Extended Broad Match? | SEM Hong Kong Thu, 27 Sep 2007 05:28:42 +0000 http://sem-hong-kong.semtek.net/2007/07/03/adwords-unexpected-match-types/#comment-82 [...] This article continues from my previous article on AdWords Unexpected Match Types. [...] […] This article continues from my previous article on AdWords Unexpected Match Types. […]

]]> Comment on AdWords Unexpected Match Types by Michael Pieper http://sem-hong-kong.semtek.net/2007/07/03/adwords-unexpected-match-types/#comment-8 Michael Pieper Fri, 20 Jul 2007 03:42:52 +0000 http://sem-hong-kong.semtek.net/2007/07/03/adwords-unexpected-match-types/#comment-8 A quick addition to this post. I failed to mention that the original keyword, 'hong kong nightlife' actually appeared at a lower position than the 'extended broad match' term 'hong kong sex' that appeared in the number 1 position for the respective search terms on Google. A quick addition to this post.

I failed to mention that the original keyword, ‘hong kong nightlife’ actually appeared at a lower position than the ‘extended broad match’ term ‘hong kong sex’ that appeared in the number 1 position for the respective search terms on Google.

]]> Comment on AdWords Unexpected Match Types by Mel66 http://sem-hong-kong.semtek.net/2007/07/03/adwords-unexpected-match-types/#comment-7 Mel66 Thu, 19 Jul 2007 17:55:37 +0000 http://sem-hong-kong.semtek.net/2007/07/03/adwords-unexpected-match-types/#comment-7 Great article. The search query report is really important when you're using broad match. I had a similar experience, which I wrote about here: http://beyondthepaid.blogspot.com/2007/06/google-adwords-search-query-report-good.html and Andy Beal's Marketing Pilgrim has another good article here: http://www.marketingpilgrim.com/2007/07/google-adwords-using-non-selected-and-often-non-targeted-keywords.html Melissa Great article. The search query report is really important when you’re using broad match. I had a similar experience, which I wrote about here:

http://beyondthepaid.blogspot.com/2007/06/google-adwords-search-query-report-good.html

and Andy Beal’s Marketing Pilgrim has another good article here:

http://www.marketingpilgrim.com/2007/07/google-adwords-using-non-selected-and-often-non-targeted-keywords.html

Melissa

]]> Comment on AdWords Unexpected Match Types by PPC Hero : Blog News Roundup! 7/19/2007 http://sem-hong-kong.semtek.net/2007/07/03/adwords-unexpected-match-types/#comment-6 PPC Hero : Blog News Roundup! 7/19/2007 Thu, 19 Jul 2007 15:24:22 +0000 http://sem-hong-kong.semtek.net/2007/07/03/adwords-unexpected-match-types/#comment-6 [...] An article on adwords unexpected match types talks about how your ads could be coming up for completely irrelevant search terms. The cause of this is Google Adwords broad match, which is now being called by some, Google expanded broad match. They’re basically stating that Googles search is too broad, even broader than we originally though. This article helps remind me that I need to add more negative keywords into my campaigns if I see that my ads are coming up for terms they shouldn’t. [...] […] An article on adwords unexpected match types talks about how your ads could be coming up for completely irrelevant search terms. The cause of this is Google Adwords broad match, which is now being called by some, Google expanded broad match. They’re basically stating that Googles search is too broad, even broader than we originally though. This article helps remind me that I need to add more negative keywords into my campaigns if I see that my ads are coming up for terms they shouldn’t. […]

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