SEO

In my opinion SEO is not our profession.
Search Engine Optimisation - what does it mean and where does the service end? Search Engine Optimisation is clearly the act of optimising one’s website to appear higher in the search engines. However SEO also involves website usability, user interaction, conversions, A/B testing etc etc. These tasks are […]

Popularity: 8% [?]

I, unlike many bloggers, am reluctant to blog about everything that I see on the net. Unless I have something important and unique to say, then I do not see why I should add to all the clutter that is already visible in the multitudes of blogs available on the net.
Of course, this may indeed […]

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Search Engine Optimisation (SEO) often focuses too much on aspects of designing a website purely based on what a search engine wants. As I read through hoards of information pertaining to placement of keywords and html design and whatnot, I am led to believe that we are designing a website for the search engines.
We must remember […]

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Alexa have made a move to make their stats counter more reliable by adding Firefox into the equation. This will give Alexa a wider reach across the web, giving it more users and thus more reliability for lower ranking websites. Up until now, any websites ranked below 10,000 could not be reliably tracked by this […]

Popularity: 100% [?]

Google Global allows you to get Google search results from different countries. There is a firefox tool available to allow for easy searching. See Dave Davis’ post here: http://www.redflymarketing.com/blog/google-global-firefox-extension/.
You may also use this website, which as well as being able to show results in different countries, also allows you to compare them to your own […]

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I’ve had several clients come to me that are concerned about their poor Alexa Rankings. How they even found out about Alexa is a mystery, however they have the notion set in their minds that they must be ranked much higher in order to have a successful website.
For those of you who don’t know what […]

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We always know that we are on the right track when carrying out SEO if we follow in Google’s path. We all know that Blogs are an important part of your online marketing strategy but how far should you go? Just take a look at Google. Here is a short list for your perusal:

The Official […]

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So, news is that Microsoft are building a cool new search engine.
Isn’t it on the cards then that this search engine may be specifically built for Microsoft Surface? After all, Microsoft Surface is certainly a cool new product. And it would certainly make sense as the next step in order to promote Surface a step […]

Popularity: 5% [?]

An important aspect of search engine optimisation is to be able to understand why another website is higher than yours in the search engines and then to get your website ranked above them. There are many different aspects of why their website may be ranked higher, some being more dominant than others. Lets look at […]

Popularity: 5% [?]

You have probably heard the expression, Content is King for quite a while now. I have mixed feelings about this expression, or rather about how it affects the industry.
Websites are not all about content, so it seems quite unfair to penalise those websites which purposefully lack good quality content due to their minimalistic website design.
Introducing […]

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