Archive for July, 2007

Alexa Sparky Firefox Add-On

Monday, July 23rd, 2007

Alexa have made a move to make their stats counter more reliable by adding Firefox into the equation. This will give Alexa a wider reach across the web, giving it more users and thus more reliability for lower ranking websites. Up until now, any websites ranked below 10,000 could not be reliably tracked by this […]

Popularity: 100% [?]

Yahoo SM Upgrade Hits Hong Kong

Friday, July 20th, 2007

Yahoo is rolling out its upgraded search platform in Hong Kong. Initially intended for a 25th of July release, it appears that they have released it earlier than expected. I recieved an email yesterday stating that my upgrade is now available. I suspect that this may vary for different people to reduce load on Yahoo’s […]

Popularity: 10% [?]

Google AdWords Placement Report

Monday, July 16th, 2007

The Google AdWords Placement Report is now available for users in Hong Kong. As stated by Google:
This report shows performance metrics (including impressions, clicks, and cost) for content network sites displaying your ads.
It is the last report listed on the Reports tab.
Popularity: 10% [?]

Popularity: 10% [?]

Google Global

Monday, July 16th, 2007

Google Global allows you to get Google search results from different countries. There is a firefox tool available to allow for easy searching. See Dave Davis’ post here: http://www.redflymarketing.com/blog/google-global-firefox-extension/.
You may also use this website, which as well as being able to show results in different countries, also allows you to compare them to your own […]

Popularity: 10% [?]

To see or not to see Content Network Ad Locations

Tuesday, July 3rd, 2007

I was excited to see a new feature released by Google recently:
New! See where your ads appeared on the Content Network.
View site-by-site metrics, optimize your performance on content pages, and gain greater transparency into your campaign with the Placement Performance Report.
Of course I figured that I did not need to read the details and went […]

Popularity: 9% [?]

Google’s AdSense for Domains Program

Tuesday, July 3rd, 2007

Upon discovering the details of the post below in which Google AdWords had shown our clients ad for the term ‘Hong Kong sex’ triggered by the expanded broad match of the keyword ‘Hong Kong night life’, we also discovered an even more disturbing keyword relationship. We found that people had been  attempting to access the […]

Popularity: 10% [?]

AdWords Unexpected Match Types

Tuesday, July 3rd, 2007

Last week I experienced an unexpected match type from Google AdWords, luckily through one of my colleagues and NOT the client!
Upon showing a client our Whoson Live monitoring and chat software program, my colleague noticed that 8 people had typed ‘Hong Kong sex’ into Google, and found our clients site (that number rose to 22 […]

Popularity: 44% [?]


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